A common response we were getting from fresh produce marketers is that food trends and visual content are areas in which they want to learn more about. Our response was to publish a bi-annual Food Trends Guide, which provides key food trends and consumption preferences based on data and Influencer/Media interviews.
In this first edition of the Food Trends Guide, we provide insights into upcoming fall and winter 2018 food trends based on generational preference - what's hot for Gen Z is not the same trend for Gen X. The resources included in this eBook are intended to be used as a tool to inspire fresh produce marketers with visual content ideas for social media posts, website content, tradeshow graphics, and more.
Whitepapers are one of the best ways to establish your company's thought leadership on a particular subject. IFCO wanted to find a way to dispel common myths and confusion surrounding RPCs in the industry so DMA Solutions interviewed IFCO team members to identify 10 common myths associated with RPCs. This information was compiled into a downloadable
This resource is continually shared to generate new and existing leads for IFCO on an ongoing basis.
As an innovator in the flexible packaging space, Fox Packaging wanted to elevate their thought leadership and share regular insights around fresh produce packaging and packhouse equipment with the trade.
The Fox News blog was developed as a forum to share monthly content on a wide range of topics including packaging, equipment, food safety and social responsibility. DMA Solutions provides copywriting services for each blog post. DMA also manages blog updates delivered via email to a growing subscriber base as well as on the company's social media platforms.
As a new transportation software solution for the perishables industry,
The brochure's benefit-focused copy has helped the
The United Fresh Produce Association wanted to find a way to provide marketers who attend the annual BrandStorm conference with actionable takeaways and notes on each of the conference sessions. DMA Solutions worked with United to create a guide for Brandstorm attendees to implement what they learned by providing session recap notes, highlights and recommendations for what to do next.
Consumers are attracted to the term "field to fork" but they don't always understand the full story behind this process. Duda Farm Fresh Foods wanted to explain their field to fork story to consumers in a simple, down-to-earth way they could understand.
Featured on their website, this story is designed to address common consumer questions about how fresh-cut celery gets to the shelf.
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