Allison Kirkland

Are You Meeting Consumers' Expectations of Your Brand?

Posted by Allison Kirkland on August 27, 2020 3:02 PM

Social media has given us access to customer service assistance at our fingertips and created a yearning for instant support and communication from... Read More

Pumpkins, Pullovers and Planning for Fall

Posted by Allison Kirkland on August 19, 2020 6:00 AM

As you know, the fall season is filled with holiday eating occasions for consumers. Is your marketing team capitalizing on the opportunity to capture... Read More

You Might Need a New Website If...

Posted by Allison Kirkland on May 27, 2020 6:00 AM

Updating your website is no easy feat. It requires a clear vision around the goals you want your website to accomplish (e.g. telling your brand... Read More

Getting the Most From Your Creative Team

Posted by Allison Kirkland on March 6, 2020 6:50 AM

When it comes to developing creative marketing assets you're proud of, the output - or finished product - is a direct reflection of the input your... Read More

Imperfect Produce Photography: Why It's Important

Posted by Allison Kirkland on February 7, 2020 6:35 PM

Visual content has become a universal digital language, and one with the power to inspire, encourage, and ultimately, even change behavior. As the... Read More

How to Use the 2020 Marketing Calendars to Elevate Your Brand

Posted by Allison Kirkland on January 15, 2020 6:00 AM

We recently launched our 2020 Social Media and Produce Marketer’s Calendars, useful tools designed to help marketers prepare for all that's ahead in... Read More