The Core - A Blog by DMA Solutions

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Beth Keeton

Beth Keeton

Beth Keeton joined the DMA Solutions team from sunny Southern California, where she was instrumental in the growth of her fresh produce clients. Her role as Communications Director includes building brand awareness and fostering relationships with key influencers to generate effective consumer and trade content. A storyteller, spokesperson, and visionary, Beth believes that public relations and social media work hand-in-hand to produce content that is not only inspiring and relevant, but validated by trusted third-party sources.
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7 Easy Ways to Show Gratitude in 2018

Posted by Beth Keeton on February 13, 2018 10:39 AM

As marketers, we often get caught up in finding creative solutions, meeting goals, and making deadlines, but we sometimes forget to thank the very... Read More


Why Becoming a Mentor Should be one of Your 2018 Resolutions

Posted by Beth Keeton on January 16, 2018 5:46 PM

Mentor – you’ve heard the word a thousand times, and you know it’s something you’re supposed to have, but are you one for someone else? This year,... Read More


Lessons from 2017’s Biggest #PRFails

Posted by Beth Keeton on December 5, 2017 1:15 PM

All politics aside, we’ve learned several important PR lessons from some of the biggest brands who failed to see the importance of timing,... Read More


2018 Trends to Know According to Top Food Influencers

Posted by Beth Keeton on November 15, 2017 11:25 AM

What do documentaries, local supermarket offerings, and modern digital media have to do with food trends? It turns out a whole lot more than we... Read More

What Blew Us Away at Fresh Summit: Website Edition

Posted by Beth Keeton on October 27, 2017 12:41 PM

Each year, prior to, during, and after Fresh Summit, companies take advantage of the public relations opportunity to announce company news in order... Read More


Your Guide To PR & Media Coverage for Fresh Summit

Posted by Beth Keeton on October 10, 2017 12:38 PM

As PMA's Fresh Summit approaches, our focus tends to be consumed by booth design, marketing and sales collateral, branding updates, new product... Read More

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