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Dan'l Mackey Almy

Dan'l Mackey Almy

People call me a visionary but my vision to get to Nashville took a back seat to fresh produce marketing (thankfully). I write about possibilities, momentum and every once in awhile, I write something to shake things up a bit. At the end of the day, I seek to inspire, motivate and validate fresh produce marketers on their path to success.
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Organic Produce Summit 2018: What Blew Us Away (#WBUA)

Posted by Dan'l Mackey Almy on July 18, 2018 1:42 PM

What blew us away at the Organic Produce Summit (OPS) in Monterey last week?   Read More


Increasing Consumption of Fresh Produce – A Losing Battle?

Posted by Dan'l Mackey Almy on April 25, 2018 5:35 AM

“People want to know what is on sale, and they want Doritos.” Read More

Trade Marketing: So Much More Than It Used to Be

Posted by Dan'l Mackey Almy on October 4, 2017 1:57 PM

There’s no doubt about it, trade marketing just isn't what is used to be.  When I started my career in the fresh produce industry 22 years ago (but... Read More

Hurricane Harvey: How you can help now

Posted by Dan'l Mackey Almy on August 30, 2017 10:11 AM

‘Helpless’ is the only word to describe the overall emotion that our team at DMA Solutions has felt this week watching the effects of Hurricane... Read More

5 Compelling Reasons to Hire a Marketing Agency in 2017

Posted by Dan'l Mackey Almy on January 11, 2017 10:50 AM

If there’s one common challenge that marketers in the fresh produce industry share. It’s finding the “time to do it all.” We know this because over... Read More

PMA’s 2016 State of the Industry: How Marketers Can Take Action

Posted by Dan'l Mackey Almy on November 9, 2016 1:55 PM

Each year I attend Fresh Summit, I become increasingly excited for the State of the Industry (SOI) presentation.  This year Cathy Burns and Bryan... Read More

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