The Core - A Blog by DMA Solutions
Lauren Miller

Lauren Miller

Top 3 Biggest Brand Fails of 2020

Posted by Lauren Miller on January 6, 2021 6:00 AM

2020 was a year full of tests for brands to see how quickly each could pivot and provide relevant messaging amidst business pressures like never... Read More

Media Pitch Planning 101

Posted by Lauren Miller on December 3, 2020 2:37 PM

Getting your brand press by sharing news of a new product is one thing, but what if you don’t have a new product or brand announcement in the... Read More

The Art of Successful Email Marketing

Posted by Lauren Miller on November 12, 2020 3:28 PM

In my humble opinion, there is no other consumer marketing channel as adaptable, cost-effective, and action-oriented as email marketing. For fresh... Read More

Tips for Holiday PR Planning

Posted by Lauren Miller on September 17, 2020 1:08 PM

2020 is moving quickly, and before we know it, the holiday season will be upon us. When it comes to planning public relations strategies for your... Read More

3 Reasons You Need PR Now

Posted by Lauren Miller on August 11, 2020 6:00 AM

A key takeaway we can  all learn with the conclusion of recent virtual trade shows is that being prepared isn’t as easy as one might think. An easy... Read More

Maximizing Public Relations for Virtual Tradeshows

Posted by Lauren Miller on July 7, 2020 6:00 AM

As we all recently learned with the conclusion of United Fresh LIVE!  and as some prepare for the next virtual show, Foodservice Delivered,  hosting... Read More

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