Posted by Lauren Miller on January 12, 2023 6:00 AM
With the new year, comes new resolutions - and why not let getting on top of your public relations efforts be one of them? When it comes to your... Read More
Posted by Lauren Miller on September 1, 2022 6:00 AM
It's officially September, which means the clock is counting down toward IFPA's Global Floral & Produce Show on October 27. To help you prepare, we... Read More
Posted by Lauren Miller on June 8, 2022 6:00 AM
Getting your brand press by sharing news of a new product is one thing, but what if you don’t have a new product or brand announcement in the... Read More
Posted by Lauren Miller on May 18, 2022 6:00 AM
Public Relations can seem like a daunting, oftentimes confusing concept for brands unfamiliar with the term. Unlike many other marketing disciplines,... Read More
Posted by Lauren Miller on December 9, 2021 6:00 AM
Unlike many other marketing disciplines, public relations relies heavily on a much longer lead time to communicate with the media on behalf of a... Read More
Posted by Lauren Miller on October 21, 2021 6:15 AM
One of the biggest mistakes we see is when companies decide to invest in marketing as a last resort. They're in the middle of a slump, a crisis, a... Read More
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