Megan Zweig

At my core, I'm a resourceful problem solver with an optimistic attitude. This is great news when you're in a pickle and seeking to find a fix to a big or small marketing problem. I write about strategies and solutions that fresh produce marketers can easily apply to their everyday challenges and tee them up for rockstardom when they do.

CPMA Convention 2018:What Blew Us Away (#WBUA)

Posted by Megan Zweig on May 2, 2018 5:45 AM

Let’s be honest, what’s not to love about a sunny day with a view like this framing every angle one has the opportunity to view in Vancouver? The... Read More

5 Reasons We’re Looking Forward to CPMA 2018

Posted by Megan Zweig on April 20, 2018 11:09 AM

We’re always excited and looking for a reason to visit our friendly neighbors to the north, so after our fantastic experience at the Canadian Produce... Read More

Who Is Visiting Your Website?

Posted by Megan Zweig on March 13, 2018 2:54 PM

What if we told you there is a way to know exactly who is visiting your website - not just the number of people that visit on a daily basis, but who... Read More

10 Tips to Help Marketers Hustle When Sales are Down

Posted by Megan Zweig on February 21, 2018 11:08 AM

When sales are down the normal reaction is to hustle and amplify the power of influence, whether via traditional relationship based sales or... Read More

New York Produce Show 2017: What Blew Us Away (#WBUA)

Posted by Megan Zweig on December 20, 2017 11:30 AM

Hosted in New York City, the largest buying market in the country, the 2017 New York Produce Show offered attendees and exhibiting companies three... Read More

Tips, Reminders and Important Information about Fresh Summit 2017

Posted by Megan Zweig on October 13, 2017 9:20 AM

Fresh Summit is right around the corner! As exhibitors and attendees alike put the final touches on their plans for the booths, the clothes, the... Read More