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Megan Zweig

As president of DMA Solutions, Megan guides the daily business operations and oversees the company’s growth and client service excellence. She is fiercely loyal to the fresh produce industry and is extremely passionate about ensuring people have access to fresh fruits, vegetables, and other life-giving sources of food.

Posts by: Megan Zweig

It's very true that at DMA, we believe anyone who makes a conscious decision to be a leader can step into the role. In fact, we've seen it happen many times over inside our business and out. And to be brutally honest, not all leaders are good ones (yep, I said it) but the ones who are, have these six things in common...
We started Self Smarter Podcast a little over a year ago and even we've been surprised at the number of people globally that we're able to reach on any given day. We're tapping into what people are listening to all over the world to provide 42 statistics on podcasting in 2023!
The new year comes and goes so quickly, doesn't it? Once we reach the 4th of July, it seems like we're already counting down to the next year and the new opportunities available for marketers to plan for the coming months. Here are 10 things marketers should be worried about RIGHT NOW!
As a team of marketing operations professionals, we receive calls and emails weekly from creative professionals seeking employment at DMA, which has us thinking, are you receiving similar calls and emails?  Do marketers know how to vet a creative designer or team before hiring them for a project or to join the company?  Before you hire a creative designer, read this list of questions you must ask to make sure you find the right fit for your brand and our team.
Brands often overlook the importance of creating, having, and sharing a simple messaging guide that explains the who, why, and what for a company or brand.  We believe that branding and messaging are the right places for marketers to start when considering "how to improve marketing efforts" before spending money on other typical marketing activations. Here are the benefits you might expect to receive as a result of having a messaging guide created for your company or brand.
Reasons you should consider to improve your social media marketing in 60 days or less.
Having a brand lexicon can be a game changer if branding and consistent messaging are an ongoing challenge within your copany.
Fresh Summit is officially canceled and we're sharing ways you can promote your company when the industry and buyers are looking to be inspired most.
If you are a marketer who finds themselves regularly annoyed when on the receiving end of marketing activations like emails, advertisements or items in the mail, you likely think marketing is evil.
The back to school season is upon us and we've rounded up helpful information that marketers need to know to prepare for a successful season.