The start of a new year is an exciting time for marketers- it’s an opportunity to hit the refresh button and step through a door of unlimited marketing potential. We make it a practice to establish habits that make us better marketers each and every year. Our habits in 2018 will certainly include more learning! We realize that marketers are most successful when they are on top of both what is happening within their industry and also what is happening outside of it. So, we wanted to share a list of marketing resources that encompass a well-rounded approach to our learning that will not only allow us to react to the latest marketing trends, but help us to pilot them in the future!
If you want to make sure your marketing strategy stays relevant and stands out above commodity-centric competitors:
Follow: Hubspot Marketing Blog - With content by authors of different backgrounds and perspectives, Hubspot’s blog is the perfect place to start learning the ins and outs of the inbound marketing approach.
Follow: Marketo blog – They may be Hubspot’s biggest competitor, but that doesn’t mean there’s any shortage of helpful marketing tips and tricks to be found as a subscriber to Marketo!
If you want to keep up with that latest changes and best practices for social media:
Follow: Social Media Today – Every social media marketer should keep Social Media Today in their back pocket to reference when they need ideas to keep their social media presence engaging and effective.
Subscribe to: The GaryVee Podcast – Gary Vaynerchuk is a well-known entrepreneur and advocate for the power and opportunity social media provides to businesses and marketers. His podcast is chock full of tips, insights and snippets from keynote speeches, books and videos covering social media and the broader marketing scope.
If you want to challenge your thinking and the status quo to become a better marketing and leader:
Subscribe to: The Hustle Email Newsletter – Subscribe to get snippets of everything you need to know (and only what you need to know – no fluff!) about business and tech news to keep up your forward thinking potential.
Subscribe to: Prsuit Email Newsletter – Want to feel motivated, inspired and to be the most confident person in the room? Prsuit offers this and more! This daily email includes real stories to inspire business thought and marketing prowess.
If you want to be a part of the latest and greatest fresh produce news and marketing:
Sign up for: And Now You Know Email Newsletter – If you aren’t already subscribed, are you even a fresh produce marketer? Seriously this is the go-to digital news resource for all things FRESH!
Subscribe to: The Snack Magazine – This magazine from And Now U Know is a beautiful and unique publication that shines a light on the best that fresh produce has to offer. The visual storytelling will make this a staple read you look forward to receiving every month in 2018 and beyond.
Finally, while it’s certainly not a secret because you are here RIGHT now, we have to recommend you subscribe to The Core in 2018 if you haven’t already! Our blog is designed to help you stay up to date on marketing trends that affect the fresh produce industry and motivate, educate and help you succeed in your role!
We encourage you to check out all of our not-so-secret secret resources this month to become a better marketer in 2018.