In case you haven’t looked at your calendar in astonishment and realized that it’s November – we’ll be the bearer of this news! As this year is quickly coming to an end, it’s time to start preparing for the next. Back by popular demand to help with this preparation is the Produce Marketer’s Master Calendar for 2015! This was one of our most popular resources in 2014 for fresh produce marketers, so we’ve brought it back for the New Year with even more helpful tips and insights.
The calendar provides marketers with twelve full months of dates to help with planning for fresh produce trade events, professional marketing conferences, major blogging events, foodie celebration days and noteworthy holidays and eating occasions. The calendar can be used as an effective tool to plan for marketing activities including social media engagement, to help better prepare for major industry events and to help you set goals and reasonable timelines as you:
- Manage logistics and planning for industry tradeshows and conferences
- Experience blogger events and marketing development opportunities
- Keep your social media content relevant and on trend
- Align consumer promotions and new product launches to cultural events
- Create merchandising and point-of-sale assets that play on seasonal occurrences
- Schedule press release distribution according to industry events
- And get new ideas on how to capitalize on foodie holidays
This is just one of many marketing resources and tools we offer on our website to provide helpful and educational content to fresh produce marketers. Stay tuned for more offers to help you plan your 2015 marketing activities!
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