Influencer Management

The world of influencer marketing is very effective, but it can also come with a very steep price tag. But the good news is where there's a will, there's a way! Working with influencers is not for the faint of heart (or your wallet), but we are here to show you how to get the best bang for your buck.
From first contact to the payment for the first post in a partnership, we average 32 email exchanges with an influencer from start to finish. The bulk of this communication happens on the front end, even before we present partnership recommendations to our clients. To help you streamline the vetting process, here’s a list of questions we like to ask influencers!
The back-to-school season poses a huge opportunity for those of us in the fresh produce industry as shoppers get back into the routine of making lunches for their kids every day. In fact, according to Pinterest Trends, searches for terms related to back-to-school preparation tend to skyrocket in August. Discover how to get an A+ on your back-to-school marketing campaign!
These days, influencers cover everything - from food and fitness to fashion and beauty, so you're sure to find an influencer partner that is a perfect fit for your brand. While there are endless options available, today we're diving into five different types of influencer partners to get you started on your search.
Whether you are looking for influencers to create new recipes featuring your product or if you want to reach a wider audience, we’ve got you covered! Today we are going to tell you how to get the most out of your Influencer Marketing and make your product the star of the show by partnering with influencers that align with your brand.
Influencer marketing is taking center stage and if you don't believe us, the Influencer Marketing Hub cited that marketers will continue to increase their spending on influencers into 2023, with expenditure projected to reach $4.6 billion in the US alone. Influencer marketing has become one of the hottest new ways to advertise and provides a great way for brands to engage with their audiences in new and authentic ways. However, when it comes to working with influencers, it’s not all rainbows and butterflies. Check out our top three pros and cons of influencer partnerships!
Diving into how smartphones and social media are shaping the entertainment industry today.
Important steps and considerations as you prepare to work with influencers on TikTok.
Jessie Donlon shares ways that brands can be more inclusive with their marketing efforts.
The back to school season is upon us and we've rounded up helpful information that marketers need to know to prepare for a successful season.
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