Although it may look like our recent “Spring Break” was all fun and games, we were also hard at work re-imagining The Core – from logo and layout to content and posting frequency. While we’re very happy with the results, ultimately it’s YOU, our readers, who we want to please. Here’s a “behind the scenes” look at the ideas and reasoning that went into recreating The Core to both prove that there really is method behind our madness and continue our open forum of marketing conversation.