Branding Posts

5 Things to Consider When Defining Your Brand Voice

Posted by DMA Solutions Team on June 10, 2021 6:00 AM

We sometimes focus so much on the numbers that we forget about the need for people to hear and feel the heart in our brand voice. Some brands make... Read More

Tips for Writing Consumer-Friendly Website Copy

Posted by DMA Solutions Team on April 27, 2021 6:00 AM

Let's face it, creating consumer-friendly website copy usually happens when companies decide to invest in a new website altogether.  The great news... Read More

How 2020 Has Changed Shopper Behaviors

Posted by DMA Solutions Team on March 2, 2021 6:00 AM

It’s no secret that 2020 has upended shopper behavior. As the world begins its slow pivot from managing the COVID-19 crisis to recovery and the... Read More

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5 Signs You Need a Visual Content Upgrade

Posted by DMA Solutions Team on February 24, 2021 6:00 AM

When your content contains visuals, you should expect a viewer retention rate increase of 42%! Here at DMA, we consider this to be a powerful... Read More

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Imperfect Produce Photography: Why It's Important

Posted by DMA Solutions Team on February 10, 2021 6:00 AM

Visual content has become a universal digital language, and one with the power to inspire, encourage, and ultimately, even change behavior. As the... Read More

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The Future of Food Photography

Posted by DMA Solutions Team on February 9, 2021 5:30 AM

The digital world we live in has shaped the trajectory of many things and food photography is no exception.  With the increased capabilities provided... Read More

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