Posted by Kelly Olivieri on January 14, 2020 4:22 PM
Digital marketing, particularly social media, provides opportunities for fresh produce brands to directly connect and engage with consumers like... Read More
Posted by DMA Solutions Team on November 20, 2019 6:00 AM
“Storytelling makes the brain light up in a way no other form of communication does. Now that scientists have studied the brain while a story is... Read More
Posted by Allison Kirkland on November 6, 2019 9:00 AM
As we’ve mentioned in previous posts, there is an inherent demand for fresh food, and it is going to sell with or without dedicated year-round... Read More
Posted by Marci Allen on November 5, 2019 6:25 PM
This year, Cathy Burn’s State of the Industry Speech shed necessary light on challenges that fresh floral brands face, namely that the average... Read More
Posted by Stevi Perkins on October 29, 2019 8:00 PM
As information consumers in an age of informational overload, we scan, skim, and “read,” often without taking the time to comprehend, much less to... Read More
Posted by Stevi Perkins on September 27, 2019 6:15 PM
For many fresh produce marketers, when asked what we do for a living it can be difficult to explain our job to people outside the industry.... Read More
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