The Core - A Blog by DMA Solutions

Hello Fresh Produce Professional > Get your Social Media Assessment Today!

Get a social media assessment

Editors Pick Posts

trade-newsletter-email-marketing-dma-solutions-1

5 Pro-Tips to Improve Your Trade Newsletters

Posted by Mackenzie Wortham on September 10, 2019 7:00 PM

Have you ever subscribed to a company’s newsletter and as soon as the first couple of emails hit your inbox, you knew you made a terrible mistake?  ... Read More

setting-public-relations-goals-dma-solutions-1-2-1

5 Tips for Setting Public Relations Goals

Posted by DMA Solutions Team on August 27, 2019 7:05 PM

In a perfect world, measuring public relations efforts would be as easy as 2 + 2 = 4. Unfortunately, most aspects of PR aren’t that black-or-white.... Read More

marketing-analytics-dma-solutions-2

Why Successful Companies Value Marketing Analytics

Posted by Kelly Olivieri on August 25, 2019 5:05 PM

One of the questions that marketers are constantly asked (other than “How much?”) is “Why are all of these analytics so important? I care most about... Read More

Business Lessons Gained from 15 Years of Fresh-DMA Solutions-3

Business Lessons Gained from 15 Years of Fresh

Posted by Megan Zweig on April 10, 2019 5:00 AM

Although I wasn’t the first hire at DMA Solutions (see Marci Allen), as one of the original employees to come on board, I’ve had the great pleasure... Read More

15 Years Fresh Produce Marketing-DMA Solutions-2

Looking Back: 15 Years of Fresh Produce Marketing

Posted by Mackenzie Wortham on April 3, 2019 5:00 AM

15 years ago, in 2004, digital marketing was still in its infancy. Many companies were just starting to explore how the internet could become a tool... Read More

Marketing Role Fresh Produce Recalls-DMA Solutions-1

Reflection: Marketing’s Role in Fresh Produce Recalls and Other Crises

Posted by Dan'l Mackey Almy on January 9, 2019 5:00 AM

The media furor from the recent romaine lettuce crisis and subsequent recall has (mostly) died down, but that doesn’t mean that we as an industry now... Read More

Posts by Topic