The Core - A Blog by DMA Solutions

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Why Successful Companies Value Marketing Analytics

Posted by DMA Solutions Team on July 28, 2020 6:00 AM

Marketers that stay hungry for intelligence or analytics that help to improve their marketing efforts, are more likely to be successful in their... Read More

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The 2020 Website Must-Have That Marketers Can’t Ignore

Posted by Mackenzie Wortham on January 21, 2020 6:58 PM

You arrive at a hotel and the TV screen greets you by name. You receive an email that prompts you to take a closer look at a pair of shoes you... Read More

19 Business Wins for 2019

Posted by DMA Solutions Team on December 18, 2019 6:00 AM

When planning for the new year, it’s important to take inventory of both your business and your marketing performance. Put simply, knowing where your... Read More

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A Fresh Look at Email Marketing

Posted by Allison Kirkland on December 10, 2019 5:20 PM

While email marketing as a concept is certainly not new, the way marketers should be thinking about email marketing moving into 2020 certainly should... Read More

5 Game-Changing Marketing Technology Solutions Worth Investing In

Posted by DMA Solutions Team on December 6, 2019 5:09 PM

A good marketer typically has superb problem-solving skills and an abundance of creativity, but even great marketers can be even more effective—and... Read More

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How to Get the Most Out of A Media Meeting

Posted by Lauren Miller on October 25, 2019 8:00 PM

Whether you represent a new company or a more mature business poised to celebrate a major milestone, making the most out of any public relations... Read More

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