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CPG Will Keep Winning Until_Exec Corner_Dec 21_18-1

CPG Will Keep Winning Until…

Posted by Dan'l Mackey Almy on December 21, 2018 3:20 PM

In an interview with The Snack earlier this year, I made the assertion that:   If this industry started investing even 1 percent of sales—at a... Read More

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How to Sell Social Media to the C-Suite

Posted by Kendra Knieriem on November 28, 2018 5:00 AM

As marketers, we know how critical social media is for fresh produce brands, and we also know that selling its value to those who approve budgets... Read More

Farm-to-Table Misconceptions-DMA Solutions-Fresh Produce-623309-edited

The Future of Food: Understanding Farm-to-Table

Posted by Lexi Cassidy on November 14, 2018 5:00 AM

Here on the Core, we frequently discuss why fresh produce brands need marketing, and this belief informs the work we do each day as fresh produce... Read More

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The New Buyer’s Journey

Posted by Marissa Baurys on November 7, 2018 5:00 AM

As 2018 comes to a close and we look ahead to 2019, we’ve reflected on the changes happening in the marketing landscape around us and revitalized the... Read More

Myths Marketers Need to Stop Believing About Influencers-DMA Solutions-750040-edited

Myths Marketers Need to Stop Believing About Influencers

Posted by DMA Solutions Team on October 10, 2018 5:00 AM

If you’ve ever worked with, or heard stories about working with influencers, you may have very strong opinions on either side of the spectrum as to... Read More

Signs it's Time to Hire A Marketing Agency-DMA Solutions-Fresh Produce-418837-edited

5 Signs it’s Time to Hire a Marketing Agency

Posted by Mackenzie Wortham on September 19, 2018 9:59 AM

Have you ever found yourself wondering, “Could I get better marketing results if I had more resources?” Or perhaps you’ve thought, “Could hiring a... Read More

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