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Fresh Produce Industry Posts


10 Tips to Help Marketers Hustle When Sales are Down

Posted by Megan Zweig on February 21, 2018 11:08 AM

When sales are down the normal reaction is to hustle and amplify the power of influence, whether via traditional relationship based sales or... Read More

Tour de Fresh Photo-095926-edited

A Produce Festival, New Sponsorships and More: Exciting Changes for the 5th Annual Tour de Fresh

Posted by Shannon Wells on February 2, 2018 1:52 PM

Alerting all cycling enthusiasts and salad bar lovers! The 5th annual Tour de Fresh is underway and we know we say it every year, but this year... Read More


Your 2018 Packaging Trends for Fresh Produce

Posted by Lacey Jenison on January 17, 2018 12:43 PM

With a new year comes new trends in the fresh produce space, and packaging is no exception. As technology becomes more advanced and consumers become... Read More


There’s Never Been a Better Time for Brands in the Produce Department

Posted by Mackenzie Wortham on January 3, 2018 1:00 PM

During 2017, branded produce dollar sales grew by 8% while unbranded and generic label produce sales fell, according to Nielsen. Read More

2017 Fresh Produce Campaigns We Loved

Posted by Marci Allen on December 27, 2017 9:00 AM

We’re always making note of innovative marketing strategies developed to help inspire consumption of FRESH.  2017 netted a variety of great marketing... Read More


New York Produce Show 2017: What Blew Us Away (#WBUA)

Posted by Megan Zweig on December 20, 2017 11:30 AM

 Hosted in New York City, the largest buying market in the country, the 2017 New York Produce Show offered attendees and exhibiting companies three... Read More

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