The Core - A Blog by DMA Solutions

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Inbound Marketing Posts

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Types of Visual Content to Consider for Your Brand

Posted by Kendra Knieriem on April 6, 2018 8:30 AM

There’s no doubt that successful branded content needs to be visually appealing in order to attract and engage audiences. However, sharing the same... Read More

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Legal Rules Marketers Need to Know

Posted by DMA Solutions Team on March 6, 2018 12:09 PM

New regulations and laws are being put in place to protect the privacy and rights of individuals when they interact with brands. We think these rules... Read More


B2B Lead Generation: Tips to Launch Growth and Success

Posted by DMA Solutions Team on November 3, 2017 10:51 AM

Generating qualified leads can be a challenge when brands compete for the same customers across the same industry space. B2B marketing isn’t what it... Read More

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Hubspot’s 2017 Inbound Marketing Conference: What Blew Us Away (#WBUA)

Posted by DMA Solutions Team on October 3, 2017 3:54 PM

With today’s changing digital marketing landscape, it’s essential for marketers to devote time to learn and stay connected to trends and technology... Read More


5 Common Content Marketing Mistakes

Posted by DMA Solutions Team on August 31, 2017 1:32 PM

While content marketing costs 62% less than outbound marketing tactics, it generates more than three times as many leads, making it the obvious... Read More


What US Marketers Need to Know About the Canadian Anti-Spam Law (CASL)

Posted by Mackenzie Wortham on July 3, 2017 2:32 PM

Canada’s Anti-Spam Law, or CASL, could affect you as a marketer if you send marketing emails to Canadian inboxes. We recently became aware of CASL... Read More

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