Influencers Posts

Fyre Fest Marketing Lessons-DMA Solutions-1-2-1

3 Key Lessons To Learn From The Fyre Festival

Posted by Kelly Olivieri on March 8, 2019 6:37 PM

In case you haven’t looked at your Netflix or Hulu queues lately, you may have missed the two competing and newly released documentaries on the Fyre... Read More

Choosing the Best Influencers for your Brand

Posted by Kelly Olivieri on March 5, 2019 5:17 PM

With influencers continuing to make their mark on the brand frontier—and with millions of them to choose from—it’s no wonder that choosing the right... Read More

Myths Marketers Need to Stop Believing About Influencers

Posted by DMA Solutions Team on October 10, 2018 5:00 AM

If you’ve ever worked with, or heard stories about working with influencers, you may have very strong opinions on either side of the spectrum as to... Read More

3 Questions to Ask Yourself Before Sending a Press Release

Posted by DMA Solutions Team on May 30, 2018 5:00 AM

As new marketing tactics are being refined and polished every day, some “old school” methods still stand the test of time. Sending out a press... Read More

Are Your Influencers Authentic?

Posted by Marissa Baurys on May 29, 2018 5:50 PM

Influencer marketing is an essential tool for generating brand awareness and driving brand trial. Working with influencers creates a third-party... Read More

The Pros and Cons of Influencer Marketing

Posted by DMA Solutions Team on April 27, 2018 10:43 AM

As marketers, we like to have concrete data and proof that our marketing spend is resulting in increased brand awareness that, ultimately, will yield... Read More