The Core - A Blog by DMA Solutions

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Who does Private Label benefit?

Posted by Dan'l Mackey Almy on December 2, 2021 6:00 AM

When “private label” is brought up in a conversation within our industry, you can cut the tension with a knife. Why is that? I believe it’s because... Read More

Brand vs. Retailer: Who is the better marketer?

Posted by Jessica Schneider on December 1, 2021 1:43 PM

Private label is one of the most important topics in our industry, but it also seems to be one of the most sensitive. Depending on who you ask, you... Read More

Gourds on a table

5 Things the DMA Team is Grateful For This Thanksgiving

Posted by Gabby Ausbrook on November 18, 2021 6:00 AM

Thanksgiving is so much more than just a day spent watching football with family and overindulging in delicious food. It’s a time for gratitude,... Read More

Halloween iconography

How Important is Halloween to Your Marketing?

Posted by Jessica Schneider on October 26, 2021 5:45 AM

Halloween is this week, which means the eating season is here. Halloween, Thanksgiving, Christmas, the Super Bowl - the list of eating occasions goes... Read More

TikTok App

How the TikTok Algorithm Works

Posted by Jessie Donlon on October 12, 2021 6:00 AM

If you’ve spent any time on TikTok, the algorithm seems impossible to understand, and honestly… can be "spookily" accurate for your preferences! If... Read More

Animated girl taking a selfie

TikTok Stats You Need to Know

Posted by Jessie Donlon on September 28, 2021 6:45 AM

If you know someone under the age of 30, you likely know a little about TikTok. While brands should be aware of what's happening on the platform,... Read More

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