The Core - A Blog by DMA Solutions

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Measuring Purchase Intent

Posted by Stevi Perkins on January 19, 2021 6:00 AM

Hands down the most challenging thing about marketing in the fresh produce industry is the inability to measure how marketing directly affects sales.... Read More

2021 Marketing Realities & Predictions for Fresh Produce Marketers

Posted by Mackenzie Wortham on January 13, 2021 6:00 AM

It seems like it was just yesterday I was putting the final touches on our blog post featuring marketing trends and predictions for 2020, blissfully... Read More

What We Know About Instagram Guides

Posted by Jessie Donlon on December 15, 2020 6:00 AM

Instagram isn’t slowing down with its release of new features anytime soon - there is already a new kid in town and it's called, Instagram Guides.... Read More

Get the Deck: Marketing Realities for 2021

Posted by Mackenzie Wortham on December 10, 2020 5:00 PM

It’s safe to say there has never been so much uncertainty about what the next year will look like for many of us. After living through a year no one... Read More

How to Use the 2021 Calendars to Elevate Your Brand

Posted by Megan Zweig on December 9, 2020 6:00 AM

If you thought 2020 went by in a flash, just imagine how we feel launching our 7th year of annual marketing calendars for our beloved Core readers... Read More

Why You Should Keep a Gratitude Journal

Posted by Megan Zweig on November 24, 2020 6:00 AM

Let's face it, 2020 hasn't been a cake walk for most.  From the pandemic to civil and cultural unrest in our great country, to a contentious... Read More

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