The Core - A Blog by DMA Solutions

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Get the Deck: Marketing Realities for 2021

Posted by Mackenzie Wortham on December 10, 2020 5:00 PM

It’s safe to say there has never been so much uncertainty about what the next year will look like for many of us. After living through a year no one... Read More

How to Use the 2021 Calendars to Elevate Your Brand

Posted by Megan Zweig on December 9, 2020 6:00 AM

If you thought 2020 went by in a flash, just imagine how we feel launching our 7th year of annual marketing calendars for our beloved Core readers... Read More

Why You Should Keep a Gratitude Journal

Posted by Megan Zweig on November 24, 2020 6:00 AM

Let's face it, 2020 hasn't been a cake walk for most.  From the pandemic to civil and cultural unrest in our great country, to a contentious... Read More

Influencer Marketing 101

Posted by Jessica Schneider on March 10, 2020 6:00 AM

In the last year, we've seen influencer marketing change drastically. From exponential growth in the number of influencers on Instagram to increased... Read More

Special Edition: Marketing Moments From Super Bowl LIV

Posted by DMA Solutions Team on February 3, 2020 4:50 PM

Right out of the gate, the 2020 Super Bowl was highly anticipated for its opportunity to truly entertain America with a fresh, competitive matchup on... Read More

The Biggest Brand Fails of 2019

Posted by Lauren Miller on January 17, 2020 3:47 PM

If there is anything 2019 taught us, it’s that the most air-tight public relations plans can go awry, and even top brands aren’t necessarily safe... Read More

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