Social Media

We manage and monitor social media activity for fresh food companies to establish trust and loyalty between brands and the people that buy their products.

Whether you're a seasoned pro, just getting started or somewhere in between on your social media journey, let's schedule time to talk about how we can help.

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You might need help managing your brand on social media if…

  • You don't have time to manage social media on top of your other work
  • You aren't sure which social media networks are right for your company
  • You're concerned about the cost and don't have much money to spend
  • You aren't using social media to drive foot traffic to retail stores
  • You aren't sure how to effectively use social media advertising to boost your content or improve engagement
  • You don't know social media's impact on your company's website traffic

Increase your productivity and your brand presence and let the DMA's team of Social Media experts create a plan that works for your unique needs and budget while putting your brand in a position to more effectively communicate with shoppers and buyers to earn their loyalty.

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How We Can Help

Here's how we position brands effectively on Social Media:

Strategy

Our team will conduct an in-depth assessment of your current social media platforms to help determine your target audience and give you a strategy to use to move toward.

Advertising

Carefully determined through research and observation, our hyper-targeted advertising approach grows your communities, engages your buyers and shoppers, and helps drive foot traffic to retailers.

Content
Generation

In order to develop unique content, our team creates original recipes, lifestyle photography, and creative copywriting tailored to fit your brand persona. We then share this content across your social platforms.

Community
Management

We manage content creation, publishing, and are at the ready to answer customer service centric questions that people ask on a daily basis about your products and your brand.
Success Stories

Thought Leadership from our Social Media Team

smart phones showing Duda Farm Fresh Foods social media images

Duda Farm Fresh Foods Brand Voice Shift on Social

At the beginning of 2019 we recognized that Duda had the opportunity to reach new demographics on social media by adapting their brand voice to a more contemporary "personality". We took the voice from straightforward and recipe centric to fun, quirky, and pop-culture relevant lifestyle and recipe content. This change especially resonated with our Instagram audience and increased our new follower rate by 144% YOY.

collection of ads for LGS Sales

Retailer Advertising on Social Media with LGS Sales

In an effort to increase brand awareness in stores, heighten brand alignment with retailer partners, LGS Sales launched retailer ads. These targeted ads were put in place to help generate foot traffic during specific product offers in-stores. Through a tailored design, content, and ad strategy we created this ad tool to further solidify retailer partnerships on behalf of the brand.

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