Since launching the Honor Your Fresh Hero campaign more than 35 fresh produce industry professionals took the time to say “thank you” to the special people in their lives. The honorees included inspirational friends and family to motivational industry colleagues and career propelling mentors. This week we released a tribute video commemorating each of the heroes honored during the campaign. In addition, we’re proud to announce that the total amount collected from the Honor Your Fresh Hero campaign is enough to purchase one salad bar for a school through the Let’s Move Salad Bars To Schools program.
In light of the success of this campaign, we are extending this promotion to continue to lift up heroes in our industry and raise money for salad bars. The Honor Your Fresh Hero campaign will continue through the end of the year to provide the produce industry with an additional opportunity to honor their heroes. Participation will continue in the following steps:
- Tell us about your fresh hero, and provide a photo (optional) of him or her at http://info.dma-solutions.com/fresh-heroes
- Honor your hero by making a donation in their name to the Let’s Move Salad Bars to Schools campaign when prompted and/or,
- Watch for your hero to be featured as a monthly Fresh Hero!
Honor Your Fresh Hero is about showing gratitude and elevating those who deserve recognition. Learn more about the campaign through ANUK’s recent interview with Dan’l!
