The Core

42 Statistics That Prove the Power of Podcasts in 2023

Posted by Megan Zweig on June 1, 2023 6:00 AM

Podcasts are on trend globally in terms of creation and people tuning in. We started Self Smarter Podcast a little over a year ago and even we've... Read More

TikTok Advertising: Is It Right For Me?

Posted by Jessie Donlon on May 25, 2023 6:00 AM

Are you trying to crack the TikTok code? We've been there! After months of experimenting with TikTok content, advertising, and all of its... Read More

Shape Up Your Website for Summer

Posted by Marci Allen on May 18, 2023 6:00 AM

While your website might be one of your most costly and comprehensive marketing investments up front, it often takes a back seat to other timelier... Read More

5 Signs That It’s Time For A Marketing Tune-Up

Posted by Jordan Confer on May 11, 2023 6:00 AM

Are you ready for your marketing to go platinum? Or maybe you’re struggling to strike a chord with your audience? Or perhaps, you just need your... Read More

3 Ways People Use Social Media Differently During the Summer

Posted by Hena Husain on May 4, 2023 6:00 AM

It's almost time to say "hello" to summer! We know it seems early, but in marketing (and in Texas) summer starts now. According to beon.Worldwide,... Read More

A chart with connections to different sustainability activities

Sustainability Messaging: We Have Some Education to Do

Posted by Mackenzie McLeod on April 27, 2023 6:00 AM

Sustainability: it’s quite the word du jour in marketing circles and amongst shoppers. The problem is, no one seems to agree on what it actually... Read More