DMA_FreshSummit_Layout_Character_Only-231624-edited

Your 90-Day Checklist for Fresh Summit 2018

Posted by Mackenzie Wortham on August 17, 2018 2:18 PM

If you clicked on this because of the image, you’re probably just a little bit of a Game of Thrones addict. Be honest with yourself: you can’t resist... Read More

iStock-978614702-379426-edited-443517-edited

Your Brand is an Experience, Not a Product

Posted by Marissa Baurys on August 15, 2018 5:00 AM

Your brand is so much more than just your range of products. Your brand goes far beyond your logo, your website, and your packaging. It includes your... Read More

iStock-680338094-102895-edited-570208-edited-821040-edited

Common Copywriting Mistakes Marketers Make: Punctuation Edition

Posted by Sarah Clinton on August 14, 2018 4:21 PM

I have a confession: there are few things that trouble my soul more than 1.) bent fork prongs and 2.) brand copywriting fails. (I’ve been this way... Read More

The Dos and Don’ts of Promoting Events on Social Media

Posted by Kendra Knieriem on August 10, 2018 3:46 PM

We have spent a lot of time telling you the different types of content you should feature on your social platforms and we often recommend showcasing... Read More

More Than Just a Cycling Event: How the 2018 Tour de Fresh Became “Tour de Family”

Posted by Mackenzie Wortham on August 8, 2018 5:00 AM

One part motivation, one part accountability, a friend that cycles with you through multiple days of intense climbs and sometimes triple digit heat... Read More

5 Reasons You Need Public Relations

Posted by Sarah Bockholt on August 7, 2018 6:04 PM

According to Public Relations News, "Public relations is the management function which evaluates public attitudes, identifies the policies and... Read More