As president of DMA Solutions, Megan guides the daily business operations and oversees the company’s growth and client service excellence. She is fiercely loyal to the fresh produce industry and is extremely passionate about ensuring people have access to fresh fruits, vegetables, and other life-giving sources of food.
The marketing landscape shifts rapidly, posing fresh challenges that require agile responses. Here are key concerns shaping this dynamic field that marketers need to pay attention to.
Ephemeral content is impactful for marketers but can be time consuming to manage. This post highlights its significance and provides advice on how to navigate.
It's very true that at DMA, we believe anyone who makes a conscious decision to be a leader can step into the role. In fact, we've seen it happen many times over inside our business and out. And to be brutally honest, not all leaders are good ones (yep, I said it) but the ones who are, have these six things in common...
We started Self Smarter Podcast a little over a year ago and even we've been surprised at the number of people globally that we're able to reach on any given day. We're tapping into what people are listening to all over the world to provide 42 statistics on podcasting in 2023!
The new year comes and goes so quickly, doesn't it? Once we reach the 4th of July, it seems like we're already counting down to the next year and the new opportunities available for marketers to plan for the coming months. Here are 10 things marketers should be worried about RIGHT NOW!
As a team of marketing operations professionals, we receive calls and emails weekly from creative professionals seeking employment at DMA, which has us thinking, are you receiving similar calls and emails? Do marketers know how to vet a creative designer or team before hiring them for a project or to join the company? Before you hire a creative designer, read this list of questions you must ask to make sure you find the right fit for your brand and our team.
Brands often overlook the importance of creating, having, and sharing a simple messaging guide that explains the who, why, and what for a company or brand. We believe that branding and messaging are the right places for marketers to start when considering "how to improve marketing efforts" before spending money on other typical marketing activations. Here are the benefits you might expect to receive as a result of having a messaging guide created for your company or brand.