As president of DMA Solutions, Megan guides the daily business operations and oversees the company’s growth and client service excellence. She is fiercely loyal to the fresh produce industry and is extremely passionate about ensuring people have access to fresh fruits, vegetables, and other life-giving sources of food.
Here's how to identify when you are interviewing a “donkey” or a “thoroughbred,” as explained by Dave Ramsey, one of our favorite motivational speakers.
Because we dedicate our time and talent exclusively to fresh, we have become subject matter experts on the services that we provide, and as a result, we are able to provide an extremely high level of service, achieving measurable results for the companies that engage with us.
No matter your established persona or what products you sell, be sure to consider these compelling facts as you tailor your marketing plan to reach U.S. Hispanic grocery shoppers, a very important—and often overlooked—cohort of consumers.
Customer and shopper feedback is invaluable and can help your company improve its products and services. The opportunity to survey customers frequently is likely at your fingertips – here’s how!