Here are Two BIG Opportunities You May Be Missing:
1. Educating Your Target Audience and Differentiating Your Brand
A great example of a good messaging structure in action is evident on the Little Bear Produce website. This website passes the Blink Test because immediately the visitor knows what they offer, and provides an opportunity to contact them.
Natural Delights Medjool Dates serves as a great example of brand consistency across platforms - from their packaging to their social media platform all the way to their new website.
2. Establish Trust with Potential Brand Enthusiasts
- Website doesn't work on mobile phones or tablets properly
- Slow load time
- Desired information not easily found
To figure out what your visitors are doing on your website, analytics can tell the story. The data points found via Google Analytics, or your preferred content management system, will give you a glimpse inside your visitors' activities, which can help you make strategic updates to your site.
Don't miss out on these opportunities. See how your website scores with our website scorecard here. If you aren't sure what to do next, let us know! Our team can perform an affordable website audit and create a recommended strategy and actionable next steps for how could capitalize on these opportunities.