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Kendra Knieriem
Posted by Kendra KnieriemApril 6, 2018 8:30 AM

There’s no doubt that successful branded content needs to be visually appealing in order to attract and engage audiences. However, sharing the same types of photos again and again can leave your audience disinterested after some time. The variety of your visual content is another critical part of what attracts audiences to engage frequently. For some inspiration, these are a few types of digital content we are creating for our clients and start to envision how your brand can elevate your visual content game too!

 

Packaging and Product Shots

Showcase the look and feel of both your packaging and products. These are excellent ways to highlight the product quality and get audiences to recognize your packaging.

Jambalaya

 

Recipe Shots

Inspire and encourage audiences to use your products by showcasing your products in a recipe or snack that they can recreate. Cater the suggested recipe or snack to what you know your audiences like. Are you an on-the-go brand? Make a snack. If you’re a more foodie focused brand, create a dinner entrée.

Smoothie Bowl-1

 

Graphics

A fun way to engage with your audiences is to create unique graphics specific to your brand. These are great to share for holidays or popular events where you really want to create a piece of content that stands out and entertains.

Star Wars

 

Motion Graphics

Take your graphic game to the next level by adding some animation. As video content continues to show increased engagement on social platforms, this is a great way to dip your toe into the video content pool.

Example: https://www.dropbox.com/s/tox0sdpsavtgtha/DMA_Superbowl18_SocialVideo.mp4?dl=0

 

Quote Graphics

Do you share fun facts or stats about your brand? Or perhaps quotes from employees or consumers? Make them more engaging and visually appealing by putting them in a consistent visual format. Our social media graphics package is a great option to get you started!

Quote

 

Video Content

While video content of all types continues to be crucial for social platforms, there are a variety of videos that can fall under this category. Whether they are motion graphics like we previously mentioned, high quality produced videos, or even imperfect videos, all types can help to boost your social presence.

 

Have questions on how to take your visual content to the next level? Reach out to us for a free consultation!

Topics: Social Media, Inbound Marketing, Marketing Trends, Tools, & Insights

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