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DMA Solutions Team

We provide an insight to the fresh produce industry unlike any other – covering trends, tradeshows, inspiration and creativity. Content from DMA solutions will help you solve marketing problems, learn how to achieve goals, and give you the tips and tricks that will make your job in the fresh produce industry easier. Take a nibble on some of our recent articles, we’re fairly certain you’ll be hungry for more.
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Posts by: DMA Solutions Team

4 New Years Resolutions for Public Relations

With the new year, comes new resolutions - and why not let getting on top of your public relations efforts be one of them? When it comes to your brand and public relations, we've created a list to set you up for success in 2023. If you’re a marketer ready to take full advantage of PR services, here are our top four resolutions to consider!

Our Holiday Gift to Fresh Produce Marketers

We recently launched our 2023 Marketing Events and Social Media Calendars for marketers to utilize for strategic planning in the new year. Each year, we design these calendars to save you time and maximize your marketing results for the year ahead. Keep reading to learn more about each calendar and download your copy for free today!

2023 Social Media Stats You Need To Know

Each time we approach a new year, this serves as the perfect time to reflect on key takeaways from the year before in order to prepare for the year ahead. We've also rounded up the top social media statistics you need to know for 2023 planning!
Marketing Trends

Three Marketing Trends You Need to Capitalize On in 2023

HubSpot recently published their annual Marketing Strategy & Trends Report for 2023, including great insights for fresh produce marketers! We're sharing what we think is most important and the top three marketing trends you need to capitalize on in 2023.

Thanksgiving Fun Facts For Foodies & Food Marketers

Thanksgiving is all about friends, family, football, and feeling way too full! As we pull out the stretchy pants and fire up the ovens in anticipation of every foodie's favorite fall holiday, food marketers can prep their websites and social channels knowing these fun Thanksgiving facts.
Influencer Management

10 Questions to Ask an Influencer Before You Start Working Together

From first contact to the payment for the first post in a partnership, we average 32 email exchanges with an influencer from start to finish. The bulk of this communication happens on the front end, even before we present partnership recommendations to our clients. To help you streamline the vetting process, here’s a list of questions we like to ask influencers!

20 Email Subject Lines For Halloween

Each year, marketers have a great opportunity to engage with shoppers in a fun and relatable way leading up to Halloween. However, in order for recipients to see your great and informational email copy, you’ll need an eye-catching subject line to stand out from all of the other content that will be flooding inboxes this time of year. We’ve rounded up 20 catchy, concise, and personal email subject lines for you to use this Halloween to capture your readers' attention!

How Business Solutions Providers Can Prepare for the IFPA Global Expo

The time has come, business solutions providers! After taking into consideration your feedback over many years when it comes to exhibiting at the IFPA Global Produce & Floral Expo (formerly known as Fresh Summit), you will finally have your very own dedicated time during the tradeshow! Make sure you're ready to shine with these 5 tips!

4 Reasons Product Requests Have the Power to Elevate Your Brand

At DMA Solutions, because we are focused on elevating food brands, one of the public relations successes we are able to report to our clients is when one of our media pitches results in a product request. Here are a few reasons why product requests have power!

IFPA Global Floral & Produce Show: What You Need To Do Now

It's officially September, which means the clock is counting down toward IFPA's Global Floral & Produce Show on October 27. To help you prepare, we compiled a checklist of last-minute things to consider before this much-anticipated conference commences. Get your red pen ready, and start checking off boxes!
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