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Jessica Schneider

Jessica’s practical problem solving, supportive nature, and vibrant style of communication makes her an ideal member of the public relations team at DMA. In addition to this, her keen ability to understands the needs and feeling of others and deep sincerity makes her not only a valuable manager, but also advocate for her team and clients.

Posts by: Jessica Schneider

4 Reasons Product Requests Have the Power to Elevate Your Brand

At DMA Solutions, because we are focused on elevating food brands, one of the public relations successes we are able to report to our clients is when one of our media pitches results in a product request. Here are a few reasons why product requests have power!

4 Trade Advertising Metrics You Need To Know Now

Similar to email marketing, website visits, social media likes, comments, and shares, and of course public relations placements, advertising can (and should be) measured to ensure your efforts are working as well as proving to be successful. So, how do you measure the success of your advertising strategy? We’ve done the heavy lifting for you and rounded up four metrics to keep an eye on when it comes to advertising analytics.

Top Five Things You Need To Know About Influencer Marketing

As social media platforms like Instagram and TikTok continue to gain popularity and engagement, influencer content across the board is becoming more and more seen, AND crucial. To emphasize and elevate the value an investment in influencer marketing can make, we’ve rounded up the top 5 things that you should know about influencer marketing right now.

Top 5 Stats To Improve Your Marketing Efforts

As marketers, it is important to regularly measure stats and analytics to gauge how our efforts and strategies are excelling or falling behind.

Brand vs. Retailer: Who is the Better Marketer?

What does marketing success look like for fresh produce, and who is doing a better job of marketing - the retailer or the brand? Find out our take in this post.

Not So Joyous Realities to Consider for Your Thanksgiving Marketing Efforts

Not everyone enjoys Thanksgiving as much as you think. Here are ways to use the reality of the season and empathy to better engage with consumers.

How Important is Halloween to Your Marketing?

Set your team of for holiday season success by kicking off with Halloween analytics and marketing strategy.

Planning Tips for Your Holiday Marketing

Looking for planning tips to help you optimize your marketing efforts for the upcoming holiday season? Look no further!

Fun Ways to Ignite Creative Thinking

Ignite your creative thinking with these simple steps.

Serving Shoppers with Value Added Content

We've learned a lot over the last year and a half about brand voice and how it helps with providing value added content to target audiences. Read on and learn what we recommend when providing value to your audience via content!
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