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Jessica Schneider

Jessica’s practical problem solving, supportive nature, and vibrant style of communication makes her an ideal member of the public relations team at DMA. In addition to this, her keen ability to understands the needs and feeling of others and deep sincerity makes her not only a valuable manager, but also advocate for her team and clients.

Posts by: Jessica Schneider

During unprecedented times, consider pivoting to helpful and strategic media communications.
Influencer marketing is crucial to a brand's consumer engagement. Understanding this landscape can help you utilize an influencer to the best of their ability.
When looking to partner with influencers, ensure they are authentic and real fans of the brand so that you have an effective partnership.
Elevate your trade public relations efforts in 2020 with these helpful tips.
It’s not enough to earn a media placement: you need to be able to explain your wins to prove the value of public relations in the fresh produce industry.
Here are a few pitch-worthy points to consider as you plan for 2020 public relations strategy for consumer media.
To help guide your influencer marketing efforts, we’ve outlined a few key things to keep in mind when it comes to the expectations—and the reality—of influencer partnerships.
Public relations tactics are ever-changing. Here are some ways to go beyond the press release and surprise the media with branded mailers.
From experiential pitching to editorial calendar planning, we’re outlined key steps for marketers to prepare for Christmas coverage in July.
To give you an idea of how to take the luck out of PR, we’ve outlined a few ways to ensure your efforts are working towards success rather than simply a gamble with luck.