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Jessica Schneider

Jessica’s practical problem solving, supportive nature, and vibrant style of communication makes her an ideal member of the public relations team at DMA. In addition to this, her keen ability to understands the needs and feeling of others and deep sincerity makes her not only a valuable manager, but also advocate for her team and clients.

Posts by: Jessica Schneider

What to Know About PR in 2026

A fresh look at where PR is headed, and what it means for brands planning for 2026.

The Produce Rebrand: How to Give Your Commodity a Personality

We emphasize the importance of branding to transform everyday commodities into memorable, competitive products through storytelling, design, and partnerships.

How Micro-Influencers are Changing Produce Shopping 

Explore how micro-influencers are driving fresh produce sales and how your brand can tap into their powerful, authentic reach.

Viral Produce Moments and How to Ride the Trend

Discover how a simple baked tomato recipe went viral on TikTok, boosting cherry tomato sales and revealing key social media strategies for brands to turn fresh produce into trending, engaging, and snackable content.

How Fresh Produce Brands Can Increase Sales with Influencer Partnerships

We share how to use influencer partnerships as a modern, effective strategy for fresh produce brands to boost engagement, expand reach, and drive sales in a competitive market.

Maximize Your Tradeshow Presence Without a Booth 

Discover proven, practical strategies to increase your visibility and drive valuable leads before, during, and after a tradeshow.

How Tech Innovations Are Revolutionizing the Fresh Produce Landscape

Discover how AI and tech innovations are transforming the fresh produce industry through smarter farming, improved sustainability, and enhanced traceability.

The Power of Green Marketing: How Sustainability is Shaping Fresh Produce Advertising

We explore how genuine and transparent sustainability marketing can earn consumer trust and strengthen brand loyalty in today’s eco-minded fresh produce market.

Top Digital Marketing Trends to Watch in 2025

We share the top digital marketing trends to keep an eye out for in 2025 to improve your marketing efforts.

Integrating Customer Feedback into Your Marketing Strategy

We share ways to collect and use customer feedback to refine marketing efforts, improve product offerings, and drive customer loyalty in 2025!
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