The Core - A Blog by DMA Solutions
Kelly Olivieri

Kelly Olivieri

How Brands Can Engage with Consumers During COVID-19

Posted by Kelly Olivieri on March 24, 2020 4:04 PM

When it comes to brand marketing, response to this new normal is critical. If there’s anything we’ve learned from the past, it’s that brands who stay... Read More

3 Smart Ways to Use Personalization in Your Emails

Posted by Kelly Olivieri on March 13, 2020 6:00 AM

If you’re familiar with email marketing, you understand the importance of email open and click rates. These factors are key in understanding how well... Read More

How to Write Consumer-Friendly Website Copy

Posted by Kelly Olivieri on January 14, 2020 4:22 PM

Digital marketing, particularly social media, provides opportunities for fresh produce brands to directly connect and engage with consumers like... Read More

5 Game-Changing Marketing Technology Solutions Worth Investing In

Posted by Kelly Olivieri on December 6, 2019 5:09 PM

A good marketer typically has superb problem-solving skills and an abundance of creativity, but even great marketers can be even more effective—and... Read More

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Fresh Produce 101: Getting Started in the Fresh Produce Industry

Posted by Kelly Olivieri on December 2, 2019 7:36 PM

Fresh Produce 101: Getting Started in the Fresh Produce Industry So, you’ve got a new job in fresh produce. Congratulations, and welcome to an... Read More

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Goldfish and Gaming: The Future of Fresh Produce Promotions

Posted by Kelly Olivieri on November 18, 2019 5:46 PM

Consumer promotions have drastically changed from the days when all it took was adding a web page with a static form that asks for visitors’ name and... Read More

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