Happy Thanksgiving from the DMA Solutions Team! We wanted to take this moment to share with you how thankful we are for YOU, our Core readers! You continue to inspire us with your feedback and at the same time challenge us to present solutions on our blog common to fresh produce marketers. THANK YOU for your loyal readership.
Now, just to show you how thankful we are, we’ve rounded up some of our best marketing bites from 2015 for you to enjoy over the holiday weekend.
30 Social Media Tips from the DMA Solutions Team
People often ask us what our tips are for social media, so we’ve served them up for you here on a silver platter!
The Untapped Potential of Your Sustainability Story
From guest writer Nikki Rodoni, this post helps outline a challenge produce marketers face: defining and communicating their sustainability story.
Is this the Marketing Campaign Fresh Produce Needs?
They tell us it’s going to be BIG and it’s going to be BOLD – this post explores the Team FNV campaign – the facts and our questions so far!
Food Trends to Consider for Your 2016 Planning
As you plan your 2016 marketing content and promotion plans, it’s important to be aware of these major trends for both your consumer and buyer audiences.
Mobile Marketing to the MEN-llennial Consumer
Reaching and connecting with millennial males can be a challenge for some marketers. This post identifies how to approach these mobile and powerful spenders!
5 Things You Need to Know About the Millennial Produce Buyer
Understanding millennials was a popular topic amongst fresh produce marketers in 2015. This post details telling survey results and an infographic from Yerecic Label.
Impressions vs. Engagement: Which is More Important?
The eternal question: should marketers be more concerned with impressions or engagement? This post explores the answer.
What Type of Content is Most Effective for Your Brand?
There are many types of content available to today’s modern marketer – so how do you select the most effective approach? Consider effort vs. effectiveness.
How Social Media Has Changed in the Last 12 Months
A struggle we often hear from produce marketers is that social media changes so quickly, they can’t keep up. This post will get you caught up on the important changes that occurred through June 2015.
5 Marketing Musts for 2015
As we started the year, Dan’l challenged us with these “musts” for 2015. Where did you land in terms of incorporating these strategies and thought processes to your marketing mix?
Still hungry for more? Visit our marketing resources page to download a plethora of free content to satisfy your appetite!
