A shopper database, or CRM, is essential for making smart, data-based marketing decisions and create a more personalized experience of your brand for your shoppers.
Executing marketing tactics without a well thought out strategy or framework is like going to the grocery store without a list on an empty stomach – and we've all been there! Don’t make the mistake of marketing “on an empty stomach” and fill up with this helpful marketing tools and guides!
Real time marketing opportunities. We’re still one month away from the second quarter of 2014, which means the time is now to start bracing yourself for real-time marketing opportunities! This list of key events and holidays in April – June will inspire you to reach out to your audience in new ways using trending topics.