A website is a brand's most powerful communication tool. It's the one place on the Internet where you control the message, visuals, and interaction with your customers. It's also a major investment - financially and otherwise.
If you aren't evaluating and updating your website frequently, it's safe to say you're likely missing opportunities to connect with existing customers and gain new ones.
Through story, you can effectively humanize your brand and communicate who you are, what you do, and how you add value to shoppers lives. Is your website an effective tool at telling your brand story?
With 2020 on the horizon, now is the ideal time to start thinking about how you want your brand to look and what you want to have accomplished as we enter a new decade. Here are 6 marketing projects you may want to consider adding to your 2019 to-do list:
Let’s delve into the kind of tidying that can increase visits to your blog and social media, improve your Google search rankings, grow overall brand awareness, and establish your company as an authority in the industry
What if we told you there is a way to know exactly who is visiting your website - not just the number of people that visit on a daily basis, but who the actual individuals are that are searching for information on your website?
