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Kendra Knieriem

Kendra Knieriem

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How to Sell Social Media to the C-Suite

Posted by Kendra Knieriem on November 28, 2018 5:00 AM

As marketers, we know how critical social media is for fresh produce brands, and we also know that selling its value to those who approve budgets... Read More

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Social Media Plan or Budget: Which Comes First?

Posted by Kendra Knieriem on October 26, 2018 11:25 AM

With 2019 quickly approaching, we’re already taking steps to get our clients' social media plans for the next year in place. As fresh produce... Read More

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How to Best Utilize Social Media at Fresh Summit

Posted by Kendra Knieriem on October 5, 2018 2:10 PM

It’s hard to believe the 2018 Fresh Summit Convention + Expo has almost arrived! Before you pack your bags and head down to Orlando, make sure you... Read More

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The Dos and Don’ts of Promoting Events on Social Media

Posted by Kendra Knieriem on August 10, 2018 3:46 PM

We have spent a lot of time telling you the different types of content you should feature on your social platforms and we often recommend showcasing... Read More

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The Importance of “Social Listening”

Posted by Kendra Knieriem on July 20, 2018 6:17 PM

The social media world is a constant competition of a variety of pieces of content all jammed into a person’s screen. From brands to personal... Read More

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Live Video 101 for Marketers

Posted by Kendra Knieriem on July 13, 2018 5:24 PM

There’s no doubt that live video on social media is “in.”  In fact, 82% of viewers say they prefer live video to social media posts. As marketers, we... Read More

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