As president of DMA Solutions, Megan guides the daily business operations and oversees the company’s growth and client service excellence. She is fiercely loyal to the fresh produce industry and is extremely passionate about ensuring people have access to fresh fruits, vegetables, and other life-giving sources of food.
In 2026, produce marketing is shifting away from broad, familiar claims toward building trust through clarity, consistency, and believable signals that reduce uncertainty for both buyers and consumers.
Discover how truly listening to audience signals, data, and sentiment can become a powerful strategic advantage for brands planning smarter, more effective marketing in 2026.
We break down the key difference between publicity and public relations—spotlighting how publicity gets attention while PR strategically shapes your brand’s image over time.