DMA Solutions Team, Author at DMA Solutions

4 New Years Resolutions for Public Relations

Posted by DMA Solutions Team
January 12, 2023
12:00 PM

With the new year, comes new resolutions - and why not let getting on top of your public relations efforts be one of them? When it comes to your brand and public relations, we've created a list to set you up for success in 2023. If you’re a marketer ready to take full advantage of PR services, here are our top four resolutions to consider!

Our Holiday Gift to Fresh Produce Marketers

Posted by DMA Solutions Team
December 15, 2022
12:00 PM

We recently launched our 2023 Marketing Events and Social Media Calendars for marketers to utilize for strategic planning in the new year. Each year, we design these calendars to save you time and maximize your marketing results for the year ahead. Keep reading to learn more about each calendar and download your copy for free today!

2023 Social Media Stats You Need To Know

Posted by DMA Solutions Team
December 8, 2022
12:00 PM

Each time we approach a new year, this serves as the perfect time to reflect on key takeaways from the year before in order to prepare for the year ahead. We've also rounded up the top social media statistics you need to know for 2023 planning!

Three Marketing Trends You Need to Capitalize On in 2023

Posted by DMA Solutions Team
December 1, 2022
12:00 PM

HubSpot recently published their annual Marketing Strategy & Trends Report for 2023, including great insights for fresh produce marketers! We're sharing what we think is most important and the top three marketing trends you need to capitalize on in 2023.

Thanksgiving Fun Facts For Foodies & Food Marketers

Posted by DMA Solutions Team
November 17, 2022
12:00 PM

Thanksgiving is all about friends, family, football, and feeling way too full! As we pull out the stretchy pants and fire up the ovens in anticipation of every foodie's favorite fall holiday, food marketers can prep their websites and social channels knowing these fun Thanksgiving facts.

10 Questions to Ask an Influencer Before You Start Working Together

Posted by DMA Solutions Team
November 10, 2022
12:00 PM

From first contact to the payment for the first post in a partnership, we average 32 email exchanges with an influencer from start to finish. The bulk of this communication happens on the front end, even before we present partnership recommendations to our clients. To help you streamline the vetting process, here’s a list of questions we like to ask influencers!

How Business Solutions Providers Can Prepare for the IFPA Global Expo

Posted by DMA Solutions Team
September 28, 2022
10:02 PM

The time has come, business solutions providers! After taking into consideration your feedback over many years when it comes to exhibiting at the IFPA Global Produce & Floral Expo (formerly known as Fresh Summit), you will finally have your very own dedicated time during the tradeshow! Make sure you're ready to shine with these 5 tips!

IFPA Global Floral & Produce Show: What You Need To Do Now

Posted by DMA Solutions Team
September 1, 2022
11:00 AM

It's officially September, which means the clock is counting down toward IFPA's Global Floral & Produce Show on October 27. To help you prepare, we compiled a checklist of last-minute things to consider before this much-anticipated conference commences. Get your red pen ready, and start checking off boxes!

How Gen Z Uses YouTube

Posted by DMA Solutions Team
August 29, 2022
6:00 AM

How Gen Z Uses YouTube When it comes to social media, platforms like Snapchat and Instagram often steal the spotlight with their flashy new features. However, if you’ve overlooked YouTube in favor of these trendier platforms, think again—especially when it comes to engaging with Gen Z. While other demographics might view YouTube as just another […]

8 Out-of-the-Box B2B Marketing Ideas You Haven’t Tried Yet

Posted by DMA Solutions Team
August 18, 2022
11:00 AM

When it seems like you’ve checked all the boxes relative to your trade marketing program and you’re still not seeing the results you’d expect (or worse, that your executive team expects), it’s a sign that it’s time for some out-of-the-box thinking. Take your B2B marketing program further with these creative, out-of-the-box ideas for reaching trade audiences designed for fresh produce companies!