Marci Allen

Marci Allen

Marci Allen has been with DMA Solutions since the beginning in 2005. She brings 16 years of expertise in the fresh produce and foodservice industries and specializes in analyzing client communication efforts and making strategic adjustments to maximize returns.
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Budget planning binder

5 Steps to Grow Your Marketing Budget

Posted by Marci Allen on September 8, 2022 6:00 AM

Budgets are a tricky thing. You need to be able to justify the spend to get it in the first place, but often the justification only comes when you... Read More

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Marketing Tools That Save Time and Money in 45 Days or Less

Posted by Marci Allen on June 16, 2022 6:00 AM

If there's anything we've learned over the years about how to best serve our clients, it can be boiled down to one thing - creating efficiencies that... Read More

Our Three Best Tips for Healthy Email Marketing

Posted by Marci Allen on May 17, 2022 6:00 AM

When we first shared this stat in 2017, 72% of people said emails were their favorite way of communication from a brand. Today, that number sits at... Read More

Capitalizing On The Summer Season

Posted by Marci Allen on April 26, 2022 6:00 AM

Spring has finally sprung and that means it’s time to start planning ahead for your summer marketing activities. Every season presents unique ways to... Read More

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7 Pros and Cons of Marketing Analytics

Posted by Marci Allen on March 15, 2022 6:00 AM

If marketing analytics are something you've been trying to build a case for, either with yourself or your team, we have seven pros and cons to... Read More

Different icons for things you can do with video

Why You Need Video Now

Posted by Marci Allen on February 3, 2022 6:00 AM

Are you still on the fence about dedicating a portion of your 2022 marketing budget to video?  While our team continues to see the benefits of video... Read More

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