Just how much SHOULD you spend on a new website in the fresh produce industry? The answer is a complex one that involves answering a few questions first.
Here are the top marketing realities you need to be aware of for 2021 and our predictions about how these will affect fresh produce marketers directly in the year to come.
When the news broke last week about Instgram's transition to become a video platform, heads were spinning at DMA. Our Social Media Manager, Jessie Donlon, explains what you can expect.
When planning content for the future, don't forget Gen Z! This younger age group (ages 6-24 years old) makes up a quarter of the US population, so it's important to craft a messaging strategy that will resonate with them.
