The Core - A Blog by DMA Solutions

The Benefits of Having a Messaging Guide

Posted by Megan Zweig on May 24, 2022 6:00 AM

Brands often overlook the importance of creating, having, and sharing a simple messaging guide that explains the who, why, and what for a company or... Read More

Reach More Consumers With These Five Tips

Posted by Mari Cobb-Manriquez on May 19, 2022 6:00 AM

Want to reach new consumers? What about boost your consumer engagement? One way to do BOTH of these things is by hosting a consumer promotion! By... Read More

Best Practices for Public Relations

Posted by Lauren Miller on May 18, 2022 6:00 AM

Public Relations can seem like a daunting, oftentimes confusing concept for brands unfamiliar with the term. Unlike many other marketing disciplines,... Read More

Our Three Best Tips for Healthy Email Marketing

Posted by Marci Allen on May 17, 2022 6:00 AM

When we first shared this stat in 2017, 72% of people said emails were their favorite way of communication from a brand. Today, that number sits at... Read More

How to Maximize your Influencer Marketing

Posted by Alicia Yianitsas on May 12, 2022 6:00 AM

Influencer marketing is a hot commodity right now but it can be hard to know exactly how to get the best results for your brand. Whether you are... Read More

The Pros and Cons of Influencer Marketing

Posted by Gabby Ausbrook on May 11, 2022 6:00 AM

Welcome to 2022, where influencer marketing is taking center stage! If you don't believe me, the Influencer Marketing Hub cited that marketers will... Read More

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