Public Relations Posts

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Basic Analytics for Public Relations: Why Metrics Matter

Posted by Jessica Schneider on December 7, 2018 6:08 PM

Unlike general website and social media metrics, public relations analytics data are not always black and white. Forbes explains the struggle... Read More

Is The Press Release Dead?

Posted by DMA Solutions Team on October 2, 2018 10:39 AM

In the current age of advanced technology, it’s become easier than ever for brands to spread a message to its target audience with a simple click of... Read More

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5 Ways to Prepare Your Leaders to Speak on Camera at Fresh Summit

Posted by Beth Keeton on September 14, 2018 1:02 PM

Fresh Summit will be here before we know it, and you’ve spent countless hours preparing for the conversations you’ll have with your customers by... Read More

How Public Relations Can Strengthen Your Retailer Relationships

Posted by DMA Solutions Team on August 22, 2018 5:00 AM

We’ve touched on how marketing can add value to your retailer relationships, but we haven’t addressed how public relations adds value to these... Read More

5 Reasons You Need Public Relations

Posted by DMA Solutions Team on August 7, 2018 6:04 PM

According to Public Relations News, "Public relations is the management function which evaluates public attitudes, identifies the policies and... Read More

How to Position Your Brand as a Resource to Media Outlets

Posted by DMA Solutions Team on July 24, 2018 6:27 PM

To stand out amongst the noise of the crowded marketplace of new products and innovation, it’s imperative to have a sound plan in place when... Read More