With social media platforms becoming the main place to voice customer complaints, the good reviews are great and the negative reviews can be even louder.
If you are a marketer who finds themselves regularly annoyed when on the receiving end of marketing activations like emails, advertisements or items in the mail, you likely think marketing is evil.
Tradeshow participation looks very different than it did a year ago. In this post, Mackenzie offers 5 tips to refresh you with tips for preparing your sales team to be effective again at in-person tradeshows.
Making your audience the hero of your story can lead to increased sales, improved company language, and the ability to be a resource to your customers.
LinkedIn is an ideal place for fresh produce professionals to generate business leads. Are you taking advantage of this opportunity for your B2B marketing?
